Google recently released a new algorithm named Fred that seriously made a huge impact in the world of SEO. Due to this update nearly 90% of websites are witnessing a downfall of their keywords in SERP.
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| Fred Update |
So where does exactly this Fred algorithm target?
It seems to be a link quality algorithm that means it targets those websites that are pointing back to the website. It simply clears that it is not sufficient enough to get the backlinks from spammy sites. Sites with low quality backlinks are highly targeted.
What is this Fred algorithm update? Is your website affected by this latest update?
Fred algorithm is all about the sites with low-quality links and heavy-ads would affect badly. So the websites carrying numbers of ads are highly in the ration of being hit by this algorithm.
As per to Barry Schwartz’s research on Search engine land, 95% of websites are hit by the Fred algorithm, the website’s content that are written only for ranking purpose and the site has number of ads throughout the article are hit by the algorithm.
Apart from this the sites with low quality backlinks also become the victim of this latest Fred update. So try to avoid using low domain authority links as they are badly targeted.
Fred has badly affected on many websites and they are witnessing these drastic changes in the ranking of their keywords. It is one of the major updates from past that completely change the process of doing SEO.
What are the major factors that are used in order to avoid the affect of this update?
• Search engines are all time concerned about the content, this update also focus on content so try to create high-quality user friendly content.
• Avoid using bunch of ads and affiliate links to your website.
• Don’t go for spammy and unnatural backlinks.
• Try to make only those ads that users can easily identify, don’t make your ads look as they are the sites content.
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